The challenge in this day and age is to make sure the stories about our products and services that are scattered around the internet are consistent with the image we want to radiate.
In our first piece on storytelling where we talked about the human need to tell stories and about the two different kind of stories we see in business, we will elaborate on the implication of technology in this second piece on storytelling.
Why tell stories?Storytelling is human. It is deeply rooted in human nature and as old as mankind itself. Every culture has started with an oral tradition that precedes the written account of
In ‘The Path’ - a book on ancient Chinese philosophy by Harvard professor Michael Puett, I was struck by two opposing worldviews that have their counterparts in two different ways of thinking within businesses.
‘Als je niet groots kan denken, denk dan vreemd.’ Kunnen we dit advies van de investeerder Chris Sacca toepassen in corporate performance managent (CPM)? Er lijkt niet veel vreemds aan de hand in
Een belangrijk onderwerp dat in filosofie onderzocht wordt, is hoe we tot kennis komen. Hierbij wordt onderzocht op welke manieren we als mensen omgaan met de wereld rondom ons. Hoe komt het dat we de wereld waarnemen zoals we hem waarnemen?
A couple of conditions have to be fulfilled before this kind of solution can really work. Roughly we can divide the these conditions in 5 aspects: strategy, people, process, data and technology. Strategy,
As information management consultants we often get the question to integrate self-service BI in our solutions. This is question we welcome with open arms, not just because you can do technically beautiful things
One day I came across an interesting article in the Dutch online newspaper DeCorrespondent. It describes a way to distinguish between football players (soccer that is) using a different type of KPI's than
edit: glad to have the support of Donald Farmer for this approach :-) In this post two of my passions coincide: building effective dashboards efficiently and drawing. I draw quite a lot in